Sell Your Marketing Agency

ZKW Group buys and sells marketing agencies and B2B service businesses doing $500K to $10M a year. There are two ways to sell with us: we buy the agency ourselves, all cash, in about 90 days, or we take it to the 1,000+ institutional buyers in our network and find the right fit.

Two ways to sell

Sell to ZKW Group

We are principal investors buying with our own capital. You get an all-cash offer and liquidity in about 90 days, and our operators take over the day to day so the business does not depend on you.

Sell to the right buyer

If another buyer is a better fit, we run the sale for you, using our network of 1,000+ institutional buyers and a team with investment banking experience that has closed hundreds of millions in transaction value.

How it works

  1. 1

    A first call

    Tell us about the agency: what you sell, your clients, your team and your numbers.

  2. 2

    A free valuation

    We look at your numbers and tell you what the agency is likely worth, why, and what would raise its value.

  3. 3

    Choose your path

    Sell to ZKW Group for cash and speed, or go to market with buyers in our network.

  4. 4

    Diligence and closing

    We work through the deal with you, from the documents a buyer asks for to the signed agreement.

  5. 5

    Handover

    Client relationships move to account managers, every process gets written down, and new leadership takes over, so the business keeps running without you.

Who we work with

Owners of online service businesses doing $500K to $10M in annual revenue:

  • Marketing agencies: paid ads, content, email, automation and more
  • Lead generation firms
  • SaaS companies
  • B2B service providers

Recent acquisitions include a Meta ads agency, a marketing automations agency, a content agency, a B2B cold email agency and an email marketing infrastructure business. See recent acquisitions.

What makes an agency easier to sell

Buyers pay more for an agency that keeps running after the owner steps back. Before you sell, these make the biggest difference:

  • Recurring revenue on retainers rather than one-off projects
  • No single client making up a large share of revenue
  • A team that delivers the work and owns client relationships
  • Written processes for sales, onboarding and delivery
  • Clean monthly financials

More on this in how much is your agency worth.

Questions owners ask

How long does it take to sell an agency to ZKW Group?

When ZKW Group buys your agency, we offer all-cash deals with liquidity in about 90 days. A sale to an outside buyer depends on the buyer, and we give you a realistic timeline on the first call.

Do I have to stay on after the sale?

Not for long. We spend the first 60 to 90 days removing founder dependency, and we have operators ready to take over the day to day, so the business runs without you.

What kinds of agencies do you buy?

Marketing agencies, lead generation firms, SaaS companies and B2B service providers doing $500K to $10M a year. Recent acquisitions include a Meta ads agency, a marketing automations agency, a content agency and a B2B cold email agency.

What if ZKW Group is not the right buyer for my agency?

Then we help you sell to someone who is. Our network includes 1,000+ institutional buyers, and our team has investment banking experience running sales from first offer to closing.

What does a valuation cost?

Nothing. Book a call, tell us about the agency, and we will give you a free valuation and our honest view of the best way to sell.

Find out what your agency is worth

Book a call for a free valuation and an honest view of the best way to sell.

Get a free valuation